Fight Club, though, was just fancying up and decontextualizing the first sentence of Milton (EDIT: John Maynard, nor Milton) Keynes famous quote: "In the long run we are all dead. Economists set themselves too easy, too useless a task if, in tempestuous seasons, they can only tell us that when the storm is long past the ocean is flat again."

I would be very surprised if a financial news outlet choosing the Fight Club quote did so at random and not specifically because of its predecessor.

Well, if we're going to play the X is really just modified Y game, we might as well go back to the original.

One generation passeth away, and another generation cometh: but the earth abideth for ever. The sun also ariseth, and the sun goeth down, and hasteth to his place where he arose.

- Ecclesiastes, 300 B.C.E.

King James Version truly is the worst translation you can find of the bible.

Milton Keynes? :)

Yeah, that was a great brain-o

Most of the articles are written by 'Tyler Durden', part of the 'fight club' philosophy joke.

Right, so I think looking for a deeper philosophy in the choice of name and tagline is a bit futile. "Tyler Durden" used to be the cool pseudonym to use online circa 2005.

Nobody said it was deep. Just that it reflects their attitude.

They obviously chose it because it fits their worldview. Their lack of originality is beyond the point.