Re:U.S. Accuses Google of Illegally Protecting Monopoly
by gscott on Tuesday October 20, 2020 @11:47PM
(#24844577)
I manage a decent size Google Adwords account. The Google adwords "strategist" they have call me is always pushing the Smart Bidding endlessly. So I try it on one campaign. Smart bidding increased the click cost from about $20 to $100. The one click converted but I get conversions on that campaign for about $60 so it was a disaster. Turned off that smart bidding and went back to my own eCpc bidding.
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