News for hackers. Stuff that matters.
Re:“Powered by” buttons for customer acquisition by srtjstjsj on Sunday October 11, 2020 @09:20AM (#24745567)
The headline is of course false. The founders got their first users first, and then got more users by putting their name on the UI of their products, which are embedded in public-facing publications, which their customers' competitors can see.

Savvy powerful customers like Amazon sign contracts banning disclosure of the relationship, for exactly this reason. They charge a substantial fee for the right to be used as advertising.

Re:“Powered by” buttons for customer acquisition by derekmh on Sunday October 11, 2020 @10:58AM (#24746211)
What part of the headline is false? The author never claims founders got their users first there.
Re:“Powered by” buttons for customer acquisition by imglorp on Sunday October 11, 2020 @09:28AM (#24745616)
That and a maze of empty, clickbait deflections in the first 5 paragraphs and I couldn't even tell when we'd arrived at the point or not.

There may well be some good research and advice here but the presentation is trashy. State the conclusion in the first sentence and then back it up. Use a solid headline, not deception.

Re:“Powered by” buttons for customer acquisition by justiceforsaas on Sunday October 11, 2020 @09:38AM (#24745681)
Author here. I disagree. When introducing something new, I want to start with HOW I came to the conclusion. Just my style. I understand you if you don't agree though.
Re:“Powered by” buttons for customer acquisition by justiceforsaas on Sunday October 11, 2020 @09:35AM (#24745659)
Hey, author here. By "first users" I didn't mean they got their first users FIRST. But yeah, got your point. Changed the headline to "Powered by" - An Acquisition Channel Nobody is Talking About".