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Re:Feedback on our new site (users bid to put one of ten mes... by thaumaturgy on Tuesday July 15, 2008 @02:42PM (#246936)
No, I think they've got it right. All they need is one hit, one winning message, that'll drive traffic to their site. Once that happens, other people will want a chance to get some exposure there.

The one thing I would suggest is that they add an RSS feed and some syndication tools, and broaden their distribution on the net.

Re:Feedback on our new site (users bid to put one of ten mes... by bprater on Tuesday July 15, 2008 @03:20PM (#246983)
"Drive traffic" is still the problem. If 10 people a day visit and a person gets 2 hits out of getting their link on the page, they won't be back.

If 10,000 people visited the page each day, and having a link on the page guaranteed 1,000 visitors, you give motivation for people to relist their link.

Another part of the problem is targeting: bad marketing is all about trying to get everyone's eyeballs, great marketing is about selling the guy who is starving for Mexican food a taco.

The current model is unsustainable.