Re:The Airline Industry's Meltdown
by jimbokun on Wednesday September 30, 2020 @11:23AM
(#24639694)
> Makes one feels a bit helpless, doesn't it?
Not so much.
It makes me feel like just putting the right economic incentives in place, will rapidly lead to savings no one imagined possible before.
As you point out, motivating individuals to reduce their carbon footprint is incredibly inefficient, as it is very difficult for individuals to make much difference if the goods and services they consume are not also optimized to become more carbon efficient.
But if 770000 liters of kerosene can be saved by making the inflight magazine lighter, can you imagine what other low hanging fruit are out there, if incentivized by the right kind of carbon taxes and other incentives? Businesses can very rapidly adapt and make changes with outsize impact like this, far more than individuals can.
Not so much.
It makes me feel like just putting the right economic incentives in place, will rapidly lead to savings no one imagined possible before.
As you point out, motivating individuals to reduce their carbon footprint is incredibly inefficient, as it is very difficult for individuals to make much difference if the goods and services they consume are not also optimized to become more carbon efficient.
But if 770000 liters of kerosene can be saved by making the inflight magazine lighter, can you imagine what other low hanging fruit are out there, if incentivized by the right kind of carbon taxes and other incentives? Businesses can very rapidly adapt and make changes with outsize impact like this, far more than individuals can.