They describe awakening as an actual, irreversible natural process that can be triggered by concentrating your awareness onto bare experience for a long enough time. Doing this intensively enough will bring about a "discontinuity" / cessation of space-time experience called a "fruition" (nirvana). Coming out of that discontinuity goes with a blissful "what was that?" feeling and some level of understanding of "ultimate reality", meaning a permanent perspective shift (instead of "I am seeing" and "I am hearing": in seeing there is merely the seen, in hearing the heard, etc...).
But as a continual process - you can't just experience that once and go right back into old habits.. Or you can bring it into everyday interactions with the world. Business, family, politics, science, technology - all the hard stuff.
And it manifests as a cultural phenomenon as well an individual experience.