I think you're being way too pedantic about Prof G's interpretation here. The larger point is Apple's obsession with customer wants/needs versus ALL of its competitors being very anti-privacy stances (Google, Microsoft, Facebook, etc.).

In other words, the fact that they are all used in the same sentence (similar to Coke/Pepsi/7UP) and Apple has a very differentiated strategy to the rest of them for a horizontal component of all of its products, puts them in a stronger long term market value.