Kubernetes solves a specific set of problems. Just because you personally don't have these problems, doesn't mean that Kubernetes is a fad.
Then there was that tiny physics research center close to Geneva creating what was one of the first grid computing platforms.
But what do I know, that was almost 15 years ago.
Its features do not justify its complexity and the cost of operating it.
The golden rule is not to pretend to work at a FANNG when not having the same problems.
Auto-scaling is something I'm suspicious of. I saw many experiments with that at Google when I worked there, under the name of elasticity. They found the same thing GitLab found here: it's really hard and the expected savings often don't materialise. Even in 2012 their elasticity projects were far more advanced than what Kubernetes or AWS provide.
Most cloud auto-scaling efforts appear to be driven by the high base costs charged by the cloud providers in the first place. I've seen a few cases where simply moving VMs to cheaper colo providers saves more money than auto-scaling VMs or using managed Kubernetes in AWS/Azure.
GCP does offer custom metrics, but I couldn't figure out how to tie them to the LB scaling logic.