Re:Hiring the first head of marketing at a startup
by jariel on Saturday September 12, 2020 @03:58PM
(#24455095)
I'm saying that a marketing managers don't say this:
"What's your marketing budget? We can help you spend it!"
That's what agencies say.
Some marketing managers may like to talk about 'budget spend' but that's only one part of what they do, and remember that every 'marketing manager' knows how fickle spend is and is not going to care about 'spend' but rather 'ROI' on that spend.
"What's your marketing budget? We can help you spend it!"
That's what agencies say.
Some marketing managers may like to talk about 'budget spend' but that's only one part of what they do, and remember that every 'marketing manager' knows how fickle spend is and is not going to care about 'spend' but rather 'ROI' on that spend.