Removing email registration improved retention

Re:Removing email registration improved retention by franga2000 on Thursday September 10, 2020 @01:39PM (#24434663)

> Maybe once you've made a small committment it's easier to make a bigger committment.

It's definitely not the whole story, but this is a pretty well-studied thing in psychology. A similar trick in social engineering is to ask your mark for a small favor, which will make them more likely to do you a bigger favor later. I've read about it many times, but can't for the life of me remember what it was called...

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Re:Removing email registration improved retention by amatecha on Thursday September 10, 2020 @01:49PM (#24434751)

You're just trying to get someone to do you a favor by looking up what that phenomenon is called! We're onto you! heheh ;)

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Re:Removing email registration improved retention by electricviolet on Thursday September 10, 2020 @06:09PM (#24437073)

I've heard it called the foot-in-the-door phenomenon.

https://www.simplypsychology.org/compliance.html

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Re:Removing email registration improved retention by Beldin on Thursday September 10, 2020 @05:02PM (#24436537)

Perhaps one of the 6 principles of persuasion?

From a google search:

Theses 6 principles are reciprocity, consistency, social proof, liking, authority, and scarcity.

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Re:Removing email registration improved retention by rygine on Thursday September 10, 2020 @04:07PM (#24436026)

perhaps this? https://en.wikipedia.org/wiki/Ben_Franklin_effect#:~:text=Th....

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