One was about analog cheese, f.i. on pizza. Another "meat glue" used to form shreds into a big block of ham. Not to forget surimi instead of real shrimps.
Then the vegetarian/vegan craze really took off, and nobody cared about "Eingriffstiefe"/depth of engagement of technically processed food anymore, just had to have some veggie-label on it and all was good.
Just by applying the reasoning that raising animals in mostly harm-free and organic ways is good for the quality of the meat, by giving it better texture and taste, one could come to the conclusion that this Pappfraß does the same to humans which eat it in the same ways as all that other industrial junk.
But I mostly don't see it mentioned, with the exception of Paleo. It's all about virtue signalling and bizniz.
( Sometimes I think for myself that I'd really like to signal them MY virtues, letting them feel my golden shower power... by pissing in their faces... )
I couldn't even finish the Impossible Whopper when I tried it - taste and consistent of rubber. We tried some substitute chicken recently - taste was good, consistency was good, but then we looked at the ingredients - was basically a ball of flour with some flavoring; not really what I want to serve my kids regularly.
Something I've noticed about the meat substitutes: My family likes them better when they don't try to be meat. As in - when they are flavorful and nutritious on their own rather than attempting to simulate meat, they tend to be better than the options that are trying too hard to pretend to be meat.
Vat-grown meat will have to do better than emulating cheap chicken. Endangered exotic species and ethical cannibalism will be tried. The Kardashians will license their DNA and everyman, for a reasonable price, can eat the rich.