More "message discipline" I suspect:

https://en.wikipedia.org/wiki/Message_discipline

Interesting. I wonder who coined that phrase? It's a curiously positive sounding phrase for something that's actually quite nefarious.

The discipline, applied to its own name. :-)

arethusa, thanks, interesting.

I guess this is something taught in paid classes to business leaders and politicians, so they want a positively sounding name.

Also, except for when the person has evil / corrupted intentions, then, is this technique neutral or sometimes even good

Can at least save time via fever of topic discussions