Now that I'm older and have spent a lot of years reading discussion boards, my stance is people will predominantly gravitate towards sources that justify their position regardless of whether their source(s) have been wrong before.
But the imperviousness of obviously wrong beliefs in the face of what you consider rational evidence should not be taken as license to give up! Consider - if people tend to want to stick to their wrongness in the face of contradictory evidence, the wrongness still had to come from somewhere. All beliefs are caused by something, even if the cause would not meet a scientifically rigorous definition of "evidence". There's always logic in it, even if the logic isn't immediately apparent. For example, "Hard-code the beliefs of the people around you when young" and "Reject evidence that upends a large proportion of your worldview" are both highly logical heuristics that, incidentally, probably aren't nearly as likely to get you stuck in dysfunctional local attractors when attacking problems like "hungry tigers" as opposed to "gigascale global realpolitik".
All I'm saying is - don't be too cynical. At the end of the day, the truth still matters, and all we can do is keep plugging away at it. The wall is thick but not impenetrable, and we have come a long way already.
Meanwhile as of 2019, over 20% of Americans doubt climate change, a much more significant number. This is far too high in my opinion, but it is steadily improving.
> About a third of those who have heard this claim (36%) – a quarter of all U.S. adults – say that they think it is “definitely” (8%) or “probably” (28%) true.
https://www.journalism.org/2020/06/29/most-americans-have-he...
72% said they would not get a coronavirus vaccine:
https://www.pewresearch.org/fact-tank/2020/05/21/most-americ...
Don't see a "trillion dollar financial interest", it's the lifestyle of you and me and also the media/politics which both avoid difficult questions (why e.g. allow/encourage migrants from countries with totally irresponsible population dynamics?).
1. the timescale is decades and centuries, not weeks and months
2. there is a trillion dollar financial interest against fighting climate change
Given what we're seeing with covid-19 and how much harder climate change is to deal with, I'm not optimistic.