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A comment on The Next Phase of the Retail Apocalypse: Stores Reborn as E-Commerce Warehouses. Parent comment

Re:The Next Phase of the Retail Apocalypse: Stores Reborn as... by aqme28 on Monday July 20, 2020 @12:17PM (#23899281)
They also have to be shipped to the store. End-to-end shipping costs won't be that different between the warehouse model or the retail model.
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Re:The Next Phase of the Retail Apocalypse: Stores Reborn as... by aty268 on Wednesday July 22, 2020 @01:38PM (#23919505)
Hmm so why set up shop in a retail outlet then? Why not just ship directly from the warehouse?

If i'm understanding, the article is talking about using the retail outlet as a warehouse, where you have the items shipped from a warehouse to your retail outlet, and then shipped again to buyers.

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