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A comment on New iOS privacy feature may end an era of personalized ads. Parent comment

Re:New iOS privacy feature may end an era of personalized ads by elliekelly on Friday July 17, 2020 @12:15PM (#23872125)
Why would it be any different from the way advertising worked before Facebook and Google?

Vogue subscribers are probably in the market for new designer clothes. People who watch Cesar Milan are probably in the market for pet supplies. Someone driving down a highway is probably in the market for gas and a snack. Someone who searches for “affordable laptop” is probably in the market to buy a new computer.

You don’t need to track someone’s every move to serve them relevant ads.

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Re:New iOS privacy feature may end an era of personalized ads by esrauch on Saturday July 18, 2020 @08:25PM (#23885967)
I was calling out "user manually provide targeting information to ads companies" as unrealistic, the alternative of "don't have persistent user profiles for ads" is obviously possible.
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