I got the job and soon realised that no one I work with is a Twitter personality. I'm not aware of anyone I work with having a social media presence at all. These are some of the world's best engineers, they do hugely influential work and outside of their colleagues no one has ever heard of them.
When you're on Twitter you get the impression that the whole world is there and anyone who isn't there is not relevant.
There are thousands of engineers where I work, why did I think that you had to be a Twitter personality just based on a few dozen people I could find on Twitter?
Brent Simmons noted this on his blog after joining Audible:
> "I haven’t noticed that the people I work with have a lot of public social media presence. (Maybe I just haven’t gotten clued-in yet?)"
The majority of people don't use Twitter at all. Of those who do, the majority aren't Twitter "personalities".
I deleted my Twitter account and haven't looked back.
Follow people in your chosen field who tweet mostly/exclusively about a domain you want to stay up to date on. Lists are also good for this.
It also leads to me getting breaking news before it's even put out, whether that's political news, or an OSS project launching something new, etc.
I've learned a LOT following lawyers/professors/historians/scientists/engineers over the last year. But now I need to go in and clear out the accounts that aren't really bringing anything positive into my life.
I basically treat Twitter as the millennials Linkedin and I stay far as possible from Linkedin now.
It's not like anyone actually becomes an academic by following academic conversation on twitter, or as if one learns science or maths by reading "mathy" threads on twitter.
I think like news even "high-brow" twitter conversations are essentially just infotainment. You can read news for four hours a day and you feel informed, but often you can just drop 90% of it and you don't lose any actual in-depth knowledge.
I don't use Twitter to get in-depth information, and I'm not sure why you'd think that was the purpose (although people might link to where you can get that information, obviously).
I'd prefer it if it was an open platform, but it is what it is.
I mean, when they release a paper? How often is that?
What % of their tweets are of interest, and what % are them being 'forced' to play the social media game to improve their 'stature' among funders, peers etc.? I often wonder how much they might loathe it themselves.
As someone 'social media adjacent' - having been forced to think of a few things to Tweet once for a company, it was probably one of the more ridiculous things I've ever done as a professional. Invent something out of total thin air, to stir the pot, for no reason other than to stir the pot to garner attention.
I understand the dynamic people are pressed into - and I don't blame a soul for it ... however I get this funny feeling that a lot of people Tweeting hate it just as much (ie making up stuff) and resent the fact they feel compelled to do it, and another group who derive way too much sense of false identity out of it.
Do people have jobs?
We get quite a ton of email/messages for work, then you maybe have some browsing interest, then personal family messages - how on earth does anyone have time for Twitter, unless they are in the press?
I gave it up forever ago. There is absolutely nothing to miss but the tiny dose of dopamine or however it goes.
There's nothing there.
Nobodies 'Zen Soudbyte' matters, at all.