You got it. As always, it's the gross margins. Cocaine has higher gross margins than most prescription drugs, which in and of themselves are almost pure margin -- nevermind that, the market demand for it is broad and deep globally. Cartel operators aren't dumb. On the contrary, they show much of the unsavory, warlord like aspects of doing many kinds of business where there are zero-sum dynamics like this -- they just don't even try and hide it.
Make your product and customer service so good that people can't say no, even if they want to.
See: Google Search and Mail, Facebook, TikTok, other spyware
Yes, although I think more specifically s/want/are addicted to/. See also: Saudi Aramco and Facebook.
> What I'm beginning to think is that the "smarter," people are in a company, the less anyone will want their product.
Do you not think Apple and Google are composed of very smart people? Tesla and SpaceX don't make the cut?
Sales is also all about creating emotion in the buyer. For drugs, that emotion is present without a salesman having to do anything.
Strange, right? People WANT to do these drugs, there are plenty of dangerous LEGAL drugs, yet the state is obsessed with them. How much do we spend a year to arrest and incarcerate these people? How much money could we be making my bringing these products out of the black market and into the light?
There is a strong case to be made that the "war on drugs" is less about "locking up dangerous criminals", and more about targeting anti-war, civil rights, and pro-labor movements. Nixon even outright said so.[0]
It is a potent weapon. Lots and lots of people do drugs. All the police need to do is trump up an excuse about "smelling weed", plant a drug[1], and BOOM. Police man meets his quota for arrests, the prison system gets a new worker they can pay $0.50/hr, and one less potential activist on the street.
0: https://www.cnn.com/2016/03/23/politics/john-ehrlichman-rich...
1: It DOES happen. https://www.youtube.com/watch?v=8z6RVGnoXeI
This view seems flawed to me: "creating value" for the drug dealer by selling cut and fentanyl laced "heroin" is definitely not creating value for society. That said, there is no denying the entrepreneurial aspects of drug dealing.
My comment stands. And further, drugs don't sell themselves, a lot of good hard work and smarts goes into it. It's unfortunately the only easy avenue for those without an education and steady home life.
How is is that supposedly "dumb," criminals can do this, and yet many of us are stretching our intellectual capacities to learn new technologies and maths, developing our nth stupid app, trying to achieve a fraction of the customer traction and revenue that street thugs manage to do every day. Are these people much smarter than average, or does it mean that if you sell something people actually want, literally nothing else matters about your intelligence, education, character, background, or anything at all. When I read these drug stories, it just reinforces for me that growth solves everything. You can succeed with a crew of violent, drug addicted idiots whose only reliable characteristic is short term thinking, and who spend half their time in prison if you have product market fit. What I'm beginning to think is that the "smarter," people are in a company, the less anyone will want their product. It's like the success of a venture is inversely proportional to the number of ostensible geniuses it employs.