Apple announces it will switch to its own processors for future Macs

Re:Apple announces it will switch to its own processors for ... by klelatti on Monday June 22, 2020 @06:22PM (#23607588)

That was interesting! Surely not an accident. Possibly to:

- Emphasise the breadth of their silicon expertise across CPU / GPU / Neural Engines etc. - Because Arm has little or no brand recognition (Apple > Intel > Arm in branding terms). - Distinguish from any me-too moves to Arm by competitors.

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Re:Apple announces it will switch to its own processors for ... by philistine on Monday June 22, 2020 @09:17PM (#23608961)

There you go! Someone finally figured it out. Apple is moving to Apple Silicon, not ARM. Try to get LG to announce they’re offering a PC with Apple Silicon tomorrow.

The absence of any ARM mention is marketing, nothing more.

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Re:Apple announces it will switch to its own processors for ... by caf on Monday June 22, 2020 @11:34PM (#23609657)

Which competitors? Windows and ChromeOS have already been sold on ARM hardware.

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