They actually didn't. Their options were filtered servers in China or no services in China at all. We can collectively be upset at their decision but they ARE beholden to their shareholders as a public company. Abandoning the Chinese market entirely is something they could've tried, but their major shareholders made it pretty clear there would be a change of leadership if they tried.

Unless you've got a magic bullet to give Wall Street a conscience, that wasn't going to happen.

Ok it was the fault of their major shareholders, but then it's ok to make them pay their decision, I think (hoping that they're still holding those shares).

By the way, in general my understanding is that the "beholden to their shareholders as a public company" (and thus forced to make the most remunerative decisions) belief is a myth, a public company is free to make ethical choices (if its major shareholders don't oppose them).