I stopped drinking alcohol three years ago because, as I was getting older, it wasn't working for me anymore. Two or three beers and I would feel it the next day. The drink was born out of the desire to create an alternative to alcoholic drinks. Also, there is a big movement away from alcohol right now, with people looking for alternatives and I was hoping to tap into this. But, looking at the site with a fresh eye, I think you're making a good point. Perhaps it comes across as a little judgy.

Thanks for pointing this out, I'll do some thinking.