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A comment on Publishers File Suit Against Internet Archive. Parent comment

Re:Publishers File Suit Against Internet Archive by marcus_holmes on Tuesday June 02, 2020 @07:21AM (#23389839)
no, the conversion funnel is "people see ad -> people click on ad/notice book -> people buy book". Getting the advert in front of 100mm people to sell 10K copies seems reasonable.
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Re:Publishers File Suit Against Internet Archive by Nemo_bis on Tuesday June 02, 2020 @05:03PM (#23396297)
Indeed, given a rather typical conversion rate of 2 % you need a lot of people at the beginning to get thousands of sales. https://www.wordstream.com/blog/ws/2014/03/17/what-is-a-good...
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