It was quite natural to think of enhancing the successful Ariane 4 design instead of building Ariane 5. From the conversations I remember from that time this was not considered a viable path - mostly because the supply chain of the Ariane 4 parts had already gone dry and it was not considered realistic to rebuild them.
For me as a young engineer this was very surprising, but a few years later I understood two things much better:
1. The knowledge to build projects of this scale is very distributed. There were subcontractors over subcontractors (spread over several countries) and every one had some tacit knowledge viable for the project.
2. Setup cost for parts production is relevant, even for the small series productions common in aerospace.
Skills like hand fabrication and fitting aren't something that you can store. You can record videos or interview skilled tradesmen as much as you want, but the real skill is something that is learned through experience, it's muscle memory and intuition, not theoretical knowledge.