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Re:Walmart Just Launched a Line of Backpacking Gear by tjohns on Saturday May 16, 2020 @03:17AM (#23201156)
It's the history behind the brand that's important.

Does that company have a history of building quality products? Do they support them when something breaks? What kind of reputation do they have?

When you buy a brand name product, you generally have a better idea what you're buying.

(Not to say there aren't some high quality generic products out there, but it takes a lot more time and research to find them. And sometimes it's just a gamble.)

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