Well, "90% of user time on devices is in native apps, 10% web" does paint a rather different picture than "70% of user time is in social media and messaging apps, 10% media apps like Netflix or Spotify, 5% mobile games, 5% all other apps including all the built-in ones other than the browser, 10% web" if you're not in social media, media, or games and trying to decide whether to go web or native.