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Re:As YouTube traffic soars, YouTubers say pay is plummeting by root_axis on Monday April 13, 2020 @08:09PM (#22861553)
These things are pretty easy to measure, you literally just measure the amount of conversions when ad spend is on vs when it is off.
Re:As YouTube traffic soars, YouTubers say pay is plummeting by tonyedgecombe on Monday April 20, 2020 @03:49AM (#22921984)
Actually I always found it quite difficult to measure.

Mainly because selling B2B the person who clicked the ad is rarely the person who raises an order. I can use a proxy like instigating a download but that is far from perfect.