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Re:How SEO Ruined the Internet by KMag on Monday April 06, 2020 @06:14PM (#22798413)
Google used to respect search operators, and dramatically tone down query optimization for queries that contained operators. As I've written elsewhere, I suspect learn-to-rank is to blame[0], by optimizing ranking for generic sloppy queries despite your query being very focused.

[0] https://news.ycombinator.com/item?id=22747889

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