Re:Magic Leap trying to sell for $10B
by 2OEH8eoCRo0 on Thursday March 12, 2020 @09:59AM
(#22556904)
Apple should just buy them with their $200B cash on hand.
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Re:Magic Leap trying to sell for $10B
by ogre_codes on Thursday March 12, 2020 @12:56PM
(#22558849)
Google and Microsoft are the kings of multi-billion dollar acquisitions (which generally end up a waste of money). Apple rarely drops more than a hundred million on an acquisition and when they do, it's for a foundational technology. Even PA Semi which is the foundation of their chip architecture was a sub-billion dollar acquisition.
Notably, their two big $1B+ acquisitions were Beats and Next.
Re:Magic Leap trying to sell for $10B
by chipotle_coyote on Thursday March 12, 2020 @12:06PM
(#22558226)
Alternatively, Apple could not buy them and save the money. Less flippantly, while Apple seems to be heavily invested in AR, they're... well, already heavily invested in AR. There would need to be a compelling argument that buying Magic Leap would jump them farther ahead than they could get on their own.