Broken, yes. But not by a monopolistic leader. Cheap glasses have always been around. The problem is people want to use their insurance provided by their employer. Most people use vision insurance to buy glasses. Vision insurance is what is broken (it's not actual "insurance" but more of a bad deal savings plan and should be dismantled). Vision insurance requires prices to be increased in order to discount under the plans for an illusion of price discounting. So if you have insurance, you'd probably pay a reasonable and similar price for similar quality to Warby Parker. If you don't have insurance, then you'd pay more.