And as a end-user and a potential customer, I see it as a mugger mugging another mugger. IoT isn't added to appliances to make anyone's lives easier; it's added to a) make the product look more "hot", b) create data streams that can be sold to marketers, and c) facilitate planned obsolescence - because while even today, a properly cared-for appliance can last a decade, adding IoT into the mix significantly shortens the time to replace.