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Re:Will Spotify Ruin Podcasting? by matrixagent on Monday February 10, 2020 @11:33AM (#22290598)
What makes you say ad-free? Not even paying customers get ad-free podcasts on Spotify.
Re:Will Spotify Ruin Podcasting? by tfehring on Tuesday February 11, 2020 @10:39AM (#22299273)
Wishful thinking, mostly. But Spotify seems like the most likely path to non-ad-based monetization of the “bottom 90%” of podcasts, despite the fact that Spotify isn’t currently going down that path.
Re:Will Spotify Ruin Podcasting? by benhurmarcel on Tuesday February 11, 2020 @01:57PM (#22301432)
I'd pay a higher subscription price if Spotify could get me my podcasts without ads.
Re:Will Spotify Ruin Podcasting? by xelti on Monday February 10, 2020 @01:28PM (#22291779)
Most podcasts do ad reads in the show, and that's usually how they make their money.
Re:Will Spotify Ruin Podcasting? by matrixagent on Tuesday February 11, 2020 @04:49AM (#22297259)
And which is not something Spotify will change. Did you read the article? It goes into detail about that, the only thing that would probably change here is that the ads won't be read by podcasters anymore but inserted by Spotify ad-tech. They can't pay podcasters without getting a lot more money than they get from current subscriptions, they are still loosing money on their music subscription service. That's the entire point of their podcast pivot. Make more money. They have no money to hand out to podcasters. Podcasts won't be ad-free on Spotify, no matter if you're paying or not.