OK, but isn't this largely semantics? Saying Apple doesn't care about customers may technically be true, but that is taking it quite literally. The statement can also be meant to imply the people in Apple care, of course no one would speculate that a non human corporate entity would care.

I also largely agree that the Apple meme of privacy being trotted out lately doesn't quite jive with this news, but at the same time surely there are people who care about it at Apple, and maybe as a whole they even prioritize it more than others.

But I also don't know how much I really disagree with the FBI's position. In general I have seen this kind of access to be used in the right situations (IE collecting communications of criminals). I understand this can be a slippery slope, but should we trade that for leaving clear evidence against criminals unturned in the name of "privacy"?