POF users did indeed get the convenience of a password reminder in every email. But they also got the inconvenience of having their passwords compromised, the consequences of which could both be catastrophic and go unnoticed for a long time. In summary, not a great user experience at all; thus "user experience" is a bad excuse, especially in this particular case.
Thank you for saying this. It's distressing how many people are rushing to his defense, by saying, basically, "well he's successful and rich, what do you know?"
I know that I'd be pretty pissed if my passwords where being stored in plain text and got leaked all over the internet - and most of the people using this non-excuse would be to.
There are plenty of ways to provide the same service of mailing out passwords that PoF has without leaving plain text passwords laying all over the place. Since the founder is supposed to be such a screaming genius when it comes to programming and running servers, I'm surprised he didn't know any of them....
Remember that you and me are not the main target group of a service like this.
There are many other better and secure ways of improving e-mail user experience. OKCupid, for example, sends out e-mails with "Login Instantly" links which contain unique keys which identify accounts. Admittedly, an e-mail eavesdropper could use one of those links to gain access to your account, but the keys can expire, can be remotely disabled, and don't contain any user data at all.
I have never heard anything about the PoF habit of sending regular e-mails containing your password, but if any service did that to me, I would immediately close my account with them and change all my passwords. I even get perturbed when companies do this as a one-off.