Re:MailChimp now free up to 2000 subscribers
by benchestnut on Wednesday February 02, 2011 @11:38AM
(#2170843)
Ben from MailChimp here. We invested a lot in abuse prevention, well before introducing any freemium plans. The problem ESPs like us face isn't so much the "evil" spam, but the "fuzzy" spam (from clueless marketers).
Probably shoulda brought that up in my blog post (it's usually the first question techies ask), but it's something our customers are pretty familiar with, so I left it out.
Our approach to dealing with fuzzy spam is here: http://blog.mailchimp.com/project-omnivore-declassified/
an update was posted here: http://blog.mailchimp.com/update-on-omnivore-new-3-strikes-r...
Probably shoulda brought that up in my blog post (it's usually the first question techies ask), but it's something our customers are pretty familiar with, so I left it out.