Because it spells out a view that the majority agrees with.

The post suggests searching and hiring outside of the traditional pipeline

It suggests the only way to hire more women is to discriminate against the best credentialed candidates.

It doesn't mean that the pursuit of gender parity is delusional

Lots of us believe it's actually, truly delusional.

How long have women been encouraged to go into engineering? Decades. My entire life. The numbers studying it don't shift. Diversity initiatives have long ago passed the King Canute stage and turned into full blown reality denial based on a big pile of nasty conspiracy theories about men. Aline Lerner is one of the better "women in tech" out there but even she goes there:

hostile university culture in male-dominated CS programs, biased hiring practices, and ultimately non-inclusive work environments that force women and people of color to leave tech

Ugh. Women would prefer teaching children to software? It must be that men are hostile, biased and "force" women to leave!

What about the fact that most childcare workers are women? Is it due to rampant bias, hostility and discrimination by women that "force" men to leave? Where are the hundreds of millions spent on fixing that? At least with teaching there's some slightly plausible argument about why gender diversity might be useful, whereas in engineering there is none.

These beliefs are insulting, demeaning, condescending and ultimately false. The vast, vast majority of men I've encountered in the tech world bend over backwards to give women anything they want if they even so much as express an interest in tech. Sometimes they push them to the front even if they don't. The idea that women's lack of interest in tech is all the nasty male's fault is absurd and is the inverse of the reality: namely, women routinely campaign hard to exclude men from opportunities. All in the name of "equality".