Considering `less` is at version 551, they still have quite some time left.
They could do like NVIDIA and switch back and forth between two, three, and four digit model numbers every decade or so as the numbering scheme gets stale. I remember having a GeForce2 MX400, then a Ti4600, then a 8600, then a GTS 250, then a GTX 460, then a GTX 970, then a Quadro P4000, and now they seem to go for a hybrid scheme where they have the two-digit "16 series" or "20 series" containing four-digit models like 2080 :p
Why is that a ridiculous name? It's from the Core X family of processors, is an i9 (which generally means more cores and cache than an i7), it's a 10th gen processor, which since 9th gen, also means that it has hyper-threading, as opposed to 9th gen and later i7s), and most importantly, as a product name is unique enough to make it easy to look up the technical specifications.
Intel's processor names already look ridiculous to me. Core i9-10980XE? Can't say that with a straight face, "normal" people seemed confused way back when Sandy Bridge got released