Re:The Typography of Blade Runner (2016)
by dangus on Wednesday November 20, 2019 @11:51AM
(#21585586)
I think there are plenty of modern interpretations, although it is possible they just don’t exist anymore in mainstream cinema.
The movie market itself has changed greatly from the 70s and 80s. There was no such thing as video streaming and the home video market was in its infancy at best. If you wanted to watch a movie at that time you probably had to go to a theater or maybe wait for a TV airing.
Blade Runner was considered a financial flop when it released, and even its (mostly superior) nostalgia-fueled sequel failed to do much more than break even.
These kinds of thought provoking films don’t appeal to a mainstream audience: to fill a modern theater, you have to provide something to the specific kind of audience that wouldn’t rather just watch a 10 part series at home.
So it’s either a mass-appeal big budget thriller with merchandising potential, or a low budget low risk movie.
Showing “the future” on screen isn’t usually cheap, either. And you can’t do a lot of world building in 2 hours.
The movie market itself has changed greatly from the 70s and 80s. There was no such thing as video streaming and the home video market was in its infancy at best. If you wanted to watch a movie at that time you probably had to go to a theater or maybe wait for a TV airing.
Blade Runner was considered a financial flop when it released, and even its (mostly superior) nostalgia-fueled sequel failed to do much more than break even.
These kinds of thought provoking films don’t appeal to a mainstream audience: to fill a modern theater, you have to provide something to the specific kind of audience that wouldn’t rather just watch a 10 part series at home.
So it’s either a mass-appeal big budget thriller with merchandising potential, or a low budget low risk movie.
Showing “the future” on screen isn’t usually cheap, either. And you can’t do a lot of world building in 2 hours.