The newer people who joined the internet late are on a handful of sites they see as safe. They came from the mobile phone era and they include grandma and your ex-school teacher. The people who were here before joined them because that's where the action was happening.

Google decided to go with the masses and dumb down the results to only a handful.

Offtopic: The only day I tried a specific search with quotes in duckduckgo and google. Only duckduckgo had it. Makes me wonder what I've been missing using google.