Re:BMW's Electric Strategy Makes No Sense
by thejenk on Sunday October 13, 2019 @02:41AM
(#21238775)
Is the electric mini cheaper than the standard 3 door hatch? The only price points I'm seeing are £16195 for petrol [1] and £24400 after UK incentives for the BEV [2].
[1]:https://www.mini.co.uk/en_GB/home/range/mini-3-door-hatch.ht... [2]:https://www.mini.co.uk/en_GB/home/range/mini-electric.html
Re:BMW's Electric Strategy Makes No Sense
by tonyedgecombe on Sunday October 13, 2019 @06:24AM
(#21239611)
It’s only cheaper if you compare it to the high end Cooper. It’s an exercise in positioning for BMW.
Unlike any other electric car on the market, its cheaper than the petrol model.
That alone is far more disruptive than anything else. I accept that a lack of high end electric is bad, but not end of the world.