Just yesterday I got one from SpecialTeas.com which said something like "We miss you at SpecialTeas, please come back."
The point is that it's not cool to be showing someone a YouTube video and then all of a sudden not only are there ads showing up based on my search history, but the ads are actually incorporating my search strings and purchase history directly into their text. Especially when these have to do with personal issues, medical problems, etc.
Is there anyone here who wouldn't be uncomfortable if they were in a movie theater with their family and friends and all then without any warning they suddenly started projecting your Google history and credit card purchase history from the last 5+ years? (Both of the examples listed were drawing on searches I had done 3 to 7 years previously.)