37signals is doing what a lot of us are trying to do, and what's more, they're doing it with tremendous success. That's why posts about them get voted up -- each is a chance to learn from their example.

Anyway, don't you agree you ought to have more than 1 karma before making blanket statements about what's best for "our community?"

why don't you post something interesting instead?

I agree with their model and love what they write, though I do think that they could post a picture of themselves and it would get voted up here just the same.

Speak for yourself, I find most of their content worth reading.