Former MoviePass consultant here. Pretty sure the whole thing was a con. After being hired, I quickly pointed out major flaws in the product that allowed for users to share accounts or use their cards to buy popcorn or let theaters arbitrarily charge MoviePass customers higher prices. Mitch was never technical enough to comprehend the minutiae and Ted never acted with urgency when confronted with cold hard evidence that his users were effectively stealing millions of dollars from the company. They sold dollars for 75 cents. Kind of like WeWork.