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Re:What happens when you launch Google Chrome for the first ... by alibert on Tuesday August 27, 2019 @07:26AM (#20808384)
"The whole monetization model of replacing a site's ads with their own is questionable."

Just to be more concise, they are not exactly "replacing" ads on the site. The built-in adblocker remove all ads irrelevant of the sites and if you enable Brave Ads (the coin thing, opt in), you get up to 5 per hour (configurable) OS native notification. The notification contains a text ad with a link. Even if you don't click on the notification, you get the coin.

Re:What happens when you launch Google Chrome for the first ... by BrendanEich on Tuesday August 27, 2019 @01:39PM (#20812413)
We are not replacing ads on any site right now, and we won't do it without the publisher as partner, getting 70% of the gross revenue.