Amazon’s Disruptive Android App Store Now Open To Developers

Re:Amazon’s Disruptive Android App Store Now Open To Develop... by ericflo on Wednesday January 05, 2011 @04:45AM (#2070517)

The nice thing is that Amazon can basically continuously and automatically A/B test different price points for each app. Drop the price by a penny, is revenue better than projected over an hour? Ok, drop it by another penny, etc.

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Re:Amazon’s Disruptive Android App Store Now Open To Develop... by Jabbles on Wednesday January 05, 2011 @05:16AM (#2070564)

Ten years ago Amazon was burned by price testing. This seems an appropriate time to try again.

http://www.computerworld.com/s/article/51392/Amazon_apologiz...

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Re:Amazon’s Disruptive Android App Store Now Open To Develop... by wccrawford on Wednesday January 05, 2011 @06:41AM (#2070690)

Burned? It doesn't appear to have actually hurt them, and they ended up with better policies because of it. Doesn't sound like a burn to me.

And that article even states that they will continue to have price a/b testing, just a more fair sort. They aren't 'trying again', they are continuing.

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Re:Amazon’s Disruptive Android App Store Now Open To Develop... by jonknee on Wednesday January 05, 2011 @11:44AM (#2071466)

They still price test and have added nearly $80B in market cap since they were "burned", so I don't think they were burned too badly.

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Re:Amazon’s Disruptive Android App Store Now Open To Develop... by brown9-2 on Wednesday January 05, 2011 @07:51AM (#2070804)

It might have been bad PR but you can bet they've never stopped testing.

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