Re:Uber Lays Off 400
by mrnobody_67 on Monday July 29, 2019 @07:07PM
(#20560426)
40% of all invested VC dollars go to Facebook and Google in the form of customer acquisition costs
[ Parent
| on HN ]
90% of all new ad spend goes to either FB or Google because they actually work for acquiring customers at scale. Every other ad provider squeezes into the last 10%.
Not sure this is true anymore. The market is so big, those two can't cover it all.
Re:Uber Lays Off 400
by pandapower2 on Monday July 29, 2019 @10:09PM
(#20561505)
Curious what percentage goes to AWS...
If you look at Uber/Lyft, quite a lot...
Re:Uber Lays Off 400
by scarface74 on Tuesday July 30, 2019 @12:05AM
(#20562059)
This is no different than what happened with Yahoo and AOL before the dot com bust.
Most modern ad spend is tracked to ROI. Yahoo and AOL was not.
tracked to does not necessarily imply "limited by."