Re:Adblocking: How about Nah?
by backpropaganda on Saturday July 27, 2019 @01:46PM
(#20543139)
Small ads on the web are still more targeted than newspaper ads, since web ads appear on specific websites which are of interest to the user. If I visit a motorcycling forum, I should get motorcycling ads, and they can be effective even if they're small.
Re:Adblocking: How about Nah?
by dredmorbius on Sunday July 28, 2019 @07:41AM
(#20547016)
The "news hole" was for a long time about 40% of a typical daily paper (ads being 60%).
https://usa.usembassy.de/etexts/media/unfetter/press06.htm
https://jimmycsays.com/2017/01/13/is-the-daily-newspaper-thi...
Heh, do you really think that static ads would be a small portion of the page?
Look at small local newspapers for what a business driven by revenue from non-targetable ads looks like. The ads take up more than half the page!