> The Fool's founders tapped Iomega as one of their highly recommended "Rule Breakers," and there were people on the Motley Fool message boards who were so convinced that Iomega was The Next Big Thing that they called themselves "Iomegans" (!), preaching the Gospel of Iomega with quasi-religious fervor. All that hype drove the price of Iomega stock to dizzying, unsustainable heights.

Sounds like /r/wallstreetbets had a predecessor!