News for hackers. Stuff that matters.

A comment on McKinsey Advised Johnson and Johnson on Increasing Opioid Sales. Parent comment

Re:McKinsey Advised Johnson and Johnson on Increasing Opioid... by refurb on Thursday July 25, 2019 @09:48PM (#20531663)
You realize there are a handful of therapeutic areas where they are really competitive?

It’s inaccurate to suggest that’s the only market for drugs.

[ Parent | on HN ]
Re:McKinsey Advised Johnson and Johnson on Increasing Opioid... by wpietri on Thursday July 25, 2019 @09:52PM (#20531680)
As I said, I see two basic cases. In one, they're competitive. In the other, they aren't. I think general audience advertising is even less justifiable in the latter case.
[ Parent | on HN ]