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Re:McKinsey Advised Johnson and Johnson on Increasing Opioid... by sokoloff on Thursday July 25, 2019 @06:43PM (#20530546)
I think that almost immediately ends up in a morass of private information web sites, none of which are as trustworthy as current FDA-regulated labeling.

Do you prefer Instagram "influencers" to have more control over what drugs people take than the current regulated advertising? I don't.

Re:McKinsey Advised Johnson and Johnson on Increasing Opioid... by swsieber on Thursday July 25, 2019 @07:06PM (#20530745)
I don't think they would. Do they currently have instagram drug influencer in Europe, where direct-to-consumer drug advertising is illegal?

https://en.wikipedia.org/wiki/Direct-to-consumer_advertising

Re:McKinsey Advised Johnson and Johnson on Increasing Opioid... by sokoloff on Thursday July 25, 2019 @07:13PM (#20530785)
I would think that pharma companies currently instead just advertise in American media and trust that the word will get over to consumers in Europe...
Re:McKinsey Advised Johnson and Johnson on Increasing Opioid... by rasz on Friday July 26, 2019 @05:35AM (#20533515)
No, they send doctors on symposiums to the Caribbean.
Re:McKinsey Advised Johnson and Johnson on Increasing Opioid... by markdown on Thursday July 25, 2019 @07:31PM (#20530908)
> where direct-to-consumer drug advertising is illegal?

The US and New Zealand are the only countries where direct-to-consumer advertising is legal.