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A comment on Amazon Kindle book lending quietly goes live.

Re:Amazon Kindle book lending quietly goes live by rit on Thursday December 30, 2010 @12:55PM (#2052954)
The sad part of the only lend once restriction that seems to be prevalent is that the most likely side effect of the 14 day loan is using it to get your friends or family hooked on a series.

I just sent my sister a trial loan for the first book in a series I enjoyed and think she will, and I don't really forsee her calling or emailing me to ask for the second book. If she likes it she'll just buy it herself and keep reading.

Being able to loan the book out repeatedly for a good series is likely to generate a LOT of sales for the publishers. But most of them likely don't or won't see that.

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Re:Amazon Kindle book lending quietly goes live by allwein on Thursday December 30, 2010 @01:18PM (#2053048)
At some point, Kindles are going to get cheap enough (~$50) that I'm not going to mind lending one out indiscriminately. I'll just load one up with the ebook I want to lend and then let my friend borrow it for however long it takes him to read it.
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