Re:I’m Stopping the Fan-Supported Podcast Experiment
by elp on Wednesday July 17, 2019 @02:48AM
(#20457115)
I'd never heard of him before today either.
He wrote a book called the 4 hour work week that claims he makes 40k/month by only working 4 hours a week. The amazon reviews are a mix of creepy 5 star reviews by pod people and 20% 1 & 2 star reviews mocking it. The comments on his podcast (on castbox 200k subscribers) are similar with lots of whining about the length of the adverts and how boring the show is.
After a bit more looking... absolutely fascinating. Obviously he's a complete con-artist and he works like a dog but his marketing ability is psychopathic genius.
Re:I’m Stopping the Fan-Supported Podcast Experiment
by reagle on Friday July 19, 2019 @11:30AM
(#20479428)
He began his career by pushing a supplement (first for the brain, then pivoted it to performance) https://hackinglife.mitpress.mit.edu/pub/razodglh#supplement...
18k respondents to his survey offered up $30k per month in donations .. but ads are better .. for a podcast.
He has 400M downloads from ~300 episodes.
One subscriber paid $1k per month.
Despite respondents to the survey saying they'd pay $5 or $10 he tested $9.95 and $19.95 payment levels as the minimum and 83% paid whatever the lowest was. So, prior to the subscription 24% said they'd pay $5, and only 4% that they'd pay $10 but he still managed to only lose 17% (off the subscription page) when the minimum was $19.95 .. that's kinda crazy.
#iveneverheardofhim #isheahypnotist
Edit: People listen, then go away and hunt down the products, enough that companies will pay him more than [ 30k/(1M/5) ] ~$6 per subscriber per month??